PETA’s ‘bailout package’ to Kingfisher

NEW DELHI: Banking on Kingfisher Airline’s tag line, Good Times, the People for Ethical Treatment of Animals (PETA) has put forward a proposal to advertise the benefits of vegetarianism on the airline’s aircraft.

PETA has written a letter to Kingfisher boss Vijay Mallya on Tuesday highlighting its interest and is awaiting response from the airline.

Saying that such a proposal will be mutually beneficial, Poorva Joshipura, the chief functionary of PETA in India, said that the advertisement would highlight how eating meat leads to impotency. “Kingfisher Airlines can rise above its current financial crisis, while taking male passengers to new heights. We would like to purchase ad space on the side of your planes for a pro-vegan ad that reads, ‘Want Good Times? Go Vegan. Meat Consumption Leads to Impotence’,” said Joshipura. The Kingfisher spokesperson when contacted was unaware of the proposal. “Considering that impotence affects more than 50 per cent of males aged above 40 in our country, it’s no wonder that India is the impotent capital of the world. The link between meat consumption and impotence is supported by strong scientific evidence. The cholesterol and saturated fat found in meat, eggs and dairy products clog the blood flow not only to the heart but also to all man’s vital organs,” Joshipura wrote in her letter.

“Numerous physicians and nutritionists agree that the best way to prevent artery blockages and other conditions that cause impotence is to eat a diet high in fibre, including plenty of fruits, vegetables and whole grains. These foods will scrub the plaque off the arterial walls to get the blood flowing – and a satisfying love life off the ground and flying high again – in no time,” she noted. Joshipura insisted that Mallya will be able to associate with this advertisement as he himself had an exciting lifestyle.

“Placing this ad on the side of your planes will not only benefit your airline financially but also help passengers avoid turbulence in their love life. I hope to hear from you soon to arrange this unique promotional opportunity,” Joshipura wrote to Mallya with a copy of the proposed advertisement.

She told Express that, “Our request to Kingfisher was just sent recently and we’re hoping for a favourable response. Kingfisher’s tagline is ‘fly the good times’ but diets heavy in meat and dairy products can lead to bad times in bedroom.

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