Tuesday, 19 February 2013

Jet Airways sparks airfare war; announces India's biggest sale of airtickets


NEW DELHI: India's second largest carrier Jet AirwaysBSE -0.31 % on Tuesday announced what it termed India's biggest airticket sale of 20 lakh seats at Rs 2250 for travel upto anytime till December 31 this year. Tickets can be booked before February 24.

 

On January 11, Kalanithi Maran-owned airline SpiceJetBSE -0.73 % announced 10 lakh seats on offer at Rs 2,013 for travel between February and April, which could be booked over three days, sparking concern at the aviation regulator DGCA's office who perceived such a practice harmful for financials of airlines, consequently requesting others not to join in.

 

However, to be on top of the war for marketshare, Jet Airways seems to have taken the plunge, offering double the number of seats SpiceJet offered.

 

High airfares throughout 2012 due to grounding of Kingfisher AirlinesBSE 4.94 % caused passengers to opt out of air travel, leading to negative growth in traffic for the first time since 2009.

 

The travel fraternity had predicted that 2013 will be all about exciting offers to stimulate the market.

 

"January to March will be very interesting months as airfares are expected to soften," Sunny Sodi, COO (Corporate Travel) and Senior VP (Air Product) of Yatra.com.

 

"Fares will dip also because some capacity will be added to IndiGo, Air India and Jet that will need to be filled up. 2013 will see exciting offers, new deals and several short-term discounts in our assessment," Sodi added.

 

http://economictimes.indiatimes.com/news/news-by-industry/transportation/airlines-/-aviation/jet-airways-sparks-airfare-war-announces-indias-biggest-sale-of-airtickets/articleshow/18570657.cms

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